Friday, November 22, 2013

Pinterest launches Place Pins Feature

Pinterest  launched a innovative category of pins for members to save places within its online scrapbooks.

The startup, based here, showed the new feature that will allow people to pin images of bars, cafes, restaurants and other destinations.

Place pins from Pinterest were shown as a way to plan vacations, outings and find where others are dining. Pinterest users can build these new place boards based on place of businesses or sights around them and visit other members boards to add to their own collections. Maps will give directions to these destination collections.

Pinterest's move into photo pinning and mapping of destinations marks a attack into businesses served by Yelp and Google, among others. Last week, a duo of developers launched Skedadel, an app that allows people to set aside favorite restaurants, bars, cafes and other spots where images are taken from Instagram and locations are provided with maps.

Last month, Pinterest landed $225 million in support from investors in a deal that valued the company at $3.8 billion.

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